Imagination is a powerful thing. But sometimes, it’s not enough.
Take, for example, a real estate developer who’s trying to presell condos before they’re built. He can show prospective buyers the flat renderings and ask them to imagine themselves inside or to picture the view from the fifth story windows. But does it work? Not usually.
Whether it’s a pen, cooler or lanyard, promotional products are items most everyone uses. Since these items are frequently used, people buy many of them for themselves. Why not go to the extra mile? Give your customers a promotional product that they not only need and want, but probably haven’t bought.
Branding is one of the most critical aspects of any company, no matter its size. Your brand is your company’s promise – it lets your customers know what’s different about your company and what they can expect from you. With effective, consistent branding, you’ll add value to your products or services and turn customers into loyal brand advocates.
If you’ve ever selected a promotional product on which you’re unsure how your custom logo might appear, consider this the “Cliffs Notes” for imprinting. We’re here to answer your questions, clear the confusion and help make your next ordering process a cinch. READ MORE
Time and money are too often wasted trying to attract new customers. Meanwhile, businesses lose customers and blame it on “routine” turnover or attrition. If you have a desire to establish strong, long-lasting relationships, why not do something about it? READ MORE
We all know actions speak louder than words, but what about colors, fonts and shapes? You may preach value and quality, but your business card and brochure says “drab and dreary.” Your company logo says a lot about your company.
It’s finally summer time – the season that brings the community outdoors for local festivals, baseball games and neighborhood events. But as relaxing as these events can be, they aren’t just fun and games. They’re also a prime opportunity to grow your business.
If you’re operating with a small team, trying to keep up with larger competitors can seem intimidating – and sometimes, impossible. But the truth is, a smaller team provides advantages that a bigger company just can’t offer. READ MORE
When it came to promoting his new company, A10 Compressed Air Services, Jervey Inglesby wanted a promotional products partner that could do more than just produce hats and shirts. He needed a strategic partner to help A10 develop a comprehensive launch program and bring fresh ideas to help A10 build a strong brand. READ MORE