SCMEP is a Greenville-based non-profit that provides local businesses with creative, strategic ideas and support to help them become competitive players in South Carolina’s economy. For some time, SCMEP has been wanting to provide their clients with something that few other local companies were using: photo-realistic renderings and 3D animations. They knew this visual tool had the power to showcase their clients’ work in a special way and give them a strong competitive edge.
But after searching for someone to help them achieve this, SCMEP couldn’t find the right partner. So it was quite a serendipitous surprise when they approached Proforma Business Impact for help with promotional items – only to discover that Proforma could also help them create the spectacular 3D animations they’d been looking for. They went to work to create something special, and the results are already paying off for their clients. Watch below:
We’ve said it before and we’ll say it again: Promotional products are some of the most powerful, cost-effective marketing tools you’ll ever use. But it’s not enough to just say it. You need real numbers to back up these claims.
You had big plans for an exciting promotional product campaign… but you forgot to place the order. The big day is right around the corner. What to do? Well, there’s good news. There’s a chance you still have time. But rush orders can be tricky.
Recently, Proforma Business Impact partnered with Greenville-based Radium Architecture to produce branded apparel for their team. To these architects, a shirt is not just a piece of clothing — it’s a statement about who they are as designers and architects. Every single element of their logoed apparel is significant. Needless to say, it was especially important for our team to get it just right.
So how did we do? Watch this short video to find out.
Trade shows are an irreplaceable learning opportunity. They provide the chance to discover new products, take advantage of show discounts and learn from industry experts and peers. But it’s important to be adequately prepared in order to make the most of your experience.
A defining purpose is one of the most effective ways to build a competitive brand. Unlike a brand promise, a clear purpose helps both employees and customers understand why you exist and why it matters.
Everyone needs a mentor. We are born imitators; if we don’t purposely find a good leader to imitate, we unconsciously follow those around us. A great mentor not only provides an example to follow, but offers personalized advice and insight you won’t be able to find anywhere else.
Direct mail’s not dead. That may be hard to believe with the headlines touting the latest and greatest technology. Actually, direct mail can be one of the most powerful marketing tools you ever use – even more powerful than digital ads.